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Privacy Statement
Our Mission
At Castle Creek Resort we are dedicated to protecting your privacy
and safeguarding your personally identifiable information. Castle Creek 's
mission is to consistently exceed our guests' expectations in terms of the
products and services we provide to our business and leisure travelers. We
strive to create an experience that is responsive to our guests' needs by using
the information you entrust us with responsibly. Castle Creek is committed to
respecting your privacy and adhering to the principles of applicable data
protection and privacy laws throughout the world.
We have provided this Privacy Statement as an explanation of the
information we collect, how we use it, and how the use of this information can
benefit your experience on our web sites and during your relationship with us.
We wish to help you make informed decisions, so please take a moment to read
the sections below.
TYPES OF INFORMATION WE COLLECT:
Castle Creek collects information about our guests and visitors to
our web sites so that we can provide an experience that is responsive to our
guests' and visitors' needs. Information may be collected as part of: (i) fulfilling
reservation or information requests, (ii) purchasing products, (iii)
registering for program membership, (iv) submitting a job application, or (v)
responding to communications from us (e.g., surveys, promotional offers, or
reservation confirmations). We endeavor to collect information only with your
knowledge and with your permission if necessary. The types of personally
identifiable information that we collect may include your name, home, work and
e-mail addresses, telephone and fax numbers, credit card information, date of
birth, gender, and lifestyle information such as room preferences, leisure
activities, names and ages of children, and other information necessary to
fulfill special requests (e.g., health conditions that require special room accommodations).
Castle Creek may also collect non-personally identifiable
information about you, such as your use of our web sites, communication
preferences, travel habits, aggregated data relative to your stays, and
responses to promotional offers and surveys.
PURPOSE FOR COLLECTION, PROCESSING, AND
DISCLOSURE:
Collection & Use
Castle Creek is fully committed to providing you with information
about the collection and use of personally identifiable information (PII)
furnished by, or collected from, visitors while using our web sites, products
and services. It is our practice not to ask you for information unless we need
it or intend to use it. Some of the primary purposes for collecting your PII
are as follows:
providing services such
as processing a transaction (e.g., making a reservation, fulfilling a request
for information, or completing a product order)
marketing and
communications with you in relation to the products and services offered by
Castle Creek, our strategic marketing partners, and other trusted third parties
performing market
research via surveys to better serve your needs, improve the effectiveness of
our web sites, your hotel experience, our various types of communications,
advertising campaigns, and/or promotional activities
You will always be offered the choice not to submit your PII or to
decide what communications you want to receive from us. However, doing so may
cause certain transactions to become affected. For example, not providing a
name will prevent the processing of reservations.
Processing and Disclosure
In most cases, the information you provide is added to a local or
global database. In the course of processing your information, it may be
necessary to transfer your PII to Castle Creek 's affiliates, properties within
the Castle Creek system and/or third party service providers located in the
United States and throughout the world for the purposes outlined within this
Privacy Statement. As a general practice, Castle Creek does not sell, rent, or
give physical possession of your PII to unaffiliated third parties outside the
Castle Creek system. Situations in which Castle Creek may disclose your
information to others include:
when we have received your consent to
do so
in situations where sharing or
disclosing your information is required in order to offer you products or
services you desire (e.g., a vacation package)
when companies or services providers
that perform business activities on behalf of Castle Creek require such information (e.g., credit
card processing, customer support services, market research administration or
database management services)
when a hotel or other property leaves
the Castle Creek system and access
to your PII is necessary to facilitate business operations or meet contractual
obligations
in the event Castle Creek is merged or acquired by another
company
to comply with legal or regulatory
requirements or obligations in accordance with applicable law or court order
in case of emergency such as to
safeguard the life, health, or property of an individual
If information is shared as mentioned above, we seek to limit the
scope of information that is furnished to the amount necessary for the
performance of the specific function. Unless otherwise precluded by legal
process, we require third parties to protect your PII and abide by applicable
privacy laws and regulations.
CONSENT:
As part of our commitment to keep you informed, we may mail,
e-mail, telephone, or contact you by other means to notify you of new Castle
Creek products and services, or upcoming Castle Creek special offers, events,
enhancements, or other relevant information that may be of interest to
you. You may also receive mailings or other communications from carefully
selected third parties. We always offer you the option to decline any or all of
these communications by following the directions included in our e-mails or
other communications, or by contacting Castle Creek directly.
If you are a Castle Creek Preferred Guest (SPG) program member,
you may also change your communication choices by updating your e-mail
preferences in your individual membership profile.
We would like to keep all of our guests and visitors informed and
equally able to take advantage of the benefits offered by Castle Creek and its
strategic marketing partners. However, if you reside outside of the United
States, certain data privacy regulations may require us to obtain your
permission before we send you information that you have not requested from us.
In some cases your permission will be implied from the nature of
the service requested or transaction undertaken. For example, Castle Creek may
collect and use personally identifiable information that you volunteer, or
behavioral data or information collected in the aggregate. In addition, your
permission will be deemed given for communications from us that are necessary
to fulfill transactions and services that you request.
In certain circumstances, we will seek your express permission
when we collect information that is regarded under certain data privacy
regulations to be sensitive in nature (e.g., information revealing racial or
ethnic origin, political opinions, or health conditions).
DATA TRANSFERS ACROSS INTERNATIONAL BORDERS:
As a global company, we endeavor to provide you with the same
outstanding service in New York City, as you would find in Paris or Beijing. To
achieve this goal, we have established a global network comprised of
properties, offices, data centers, trusted marketing partners, service
providers, customer contact centers, and trained associates around the globe.
The nature of our business and our operations require us to transfer your
information, including personally identifiable information (PII), to other
group companies, properties, centers of operations, data centers, or service
providers that may be located in countries outside of your own. Although
the data protection and other laws of these various countries may not be as
comprehensive as those in your own country, Castle Creek will take appropriate
steps to ensure that your PII is protected and handled as described in this
Privacy Statement. Japan residents, please for information regarding the Japan
Personal Information Protection Act.
ACCESS TO PERSONALLY IDENTIFIABLE
INFORMATION:
To ensure that your personally identifiable information (PII) is accurate
and up to date, we encourage you to regularly review and update your
information as appropriate (e.g., in the event your home or e-mail address
changes, or you wish to add an additional method for us to communicate with
you). If you are a Castle Creek Preferred Guest (SPG) program member, you can
review and update your individual membership profile on-line or with the
assistance of a Castle Creek customer service representative. If you are not a
SPG program member you can review and update your PII by contacting our
Consumer Affairs Privacy Office and requesting an access form. Please note that
in an effort to prevent the unauthorized disclosure of your PII, you may be
asked to provide proof of identity (or other authentication materials) together
with the completed access request form. Access to PII from non-SPG program
members cannot be provided by telephone.
If, upon review, you wish to deactivate your SPG program member
profile, or update your PII, we will endeavor to do so in a timely manner. Occasionally,
information that you request to be removed will be retained in certain files
for a period of time in order to properly resolve disputes or to troubleshoot
problems. In addition, some types of information may be stored indefinitely on
"back up" systems or within log files due to technical constraints,
or financial or legal requirements. Therefore, you should not always expect
that all of your PII will be completely removed from our databases in response
to your request.
SECURITY SAFEGUARDS:
Castle Creek recognizes the importance of information security,
and is constantly reviewing and enhancing our technical, physical, and logical
security rules and procedures. All Castle Creek owned web sites and
servers have security measures in place to help protect your personally
identifiable information against loss, misuse, and alteration while under our
control. Although "guaranteed security" does not exist either on or
off the Internet, we safeguard your information using both procedural and technical
safeguards, including password controls, "firewalls" and the use of
up to 128-bit encryption based on a Class 3 Digital Certificate issued by
VeriSign, Inc. This allows for the use of Secure Sockets Layer (SSL), an
encryption method used to help protect your data from interception and hacking
while in transit.
ON-LINE TECHNOLOGIES:
Castle Creek may use cookies, invisible pixels, and web beacons to
obtain information about you while visiting our web sites. A cookie is a very
small text file that is sent to your browser from a web server and stored on
your computer's hard drive. It assigns the computer with a unique identifier,
which in turn, becomes your identification card whenever you return to a Castle
Creek web site.
Cookies are designed to save you time because they help us to
provide you with a customized experience without you having to remind us of
your preferences each time you return to our web pages. Castle Creek cookies
are not designed to damage your files, nor can they read information from other
files on your computer hard drive.
Cookies can also help us provide you with a personalized on-line
experience in the following ways:
they remember your user name and
password for future visits so log-in is easier and faster
they ensure you are provided with the
appropriate frames and content
they ensure you obtain all requested
information
they help us deliver communications
that are relevant and responsive to your interests and location
Castle Creek cookies are limited to our web sites only, and are
not designed to follow you when traveling on the Internet after leaving Castle
Creek owned web sites. We track the usage of our web sites in order to better
meet your needs and to help make it easier for you to find information in the
future. Please note that in addition to Castle Creek cookies, various third
parties may also place cookies on your computer's hard drive. Castle Creek is
not responsible for the presence or absence of third party cookies, or for the
technological capabilities or practices employed by third parties in connection
with third party cookies.
If you would prefer not to have the benefits of cookies, your
Internet browser can be adjusted to treat cookies in different ways. Depending
upon the type of browser you are using, you may be able to configure your
browser so that: (i) you are prompted to accept or reject cookies on an
individual basis or (ii) you may be able to prevent your browser from accepting
any cookies at all. You should refer to the supplier or manufacturer of your
web browser for specific details about cookie security. However, you should
also understand that rejecting cookies might affect your ability to perform
certain transactions on our web sites and our ability to recognize your browser
from one visit to the next.
Castle Creek also uses invisible pixels, sometimes called web
beacons, to count how many people visit certain web pages. Information
collected from invisible pixels is used and reported in the aggregate and does
not contain personally identifiable information. Castle Creek may use this
information to improve marketing programs and content.
LINKS TO OTHER WEB SITES:
In order to anticipate your needs, Castle Creek provides links to
other web sites for your convenience and information. Castle Creek is not
responsible or liable for any content presented by or contained on any
independent web site, including, but not limited to, any advertising claims or
marketing practices. Please note that while Castle Creek will protect your
information on Castle Creek owned and operated web sites, we cannot control and
will not be responsible for the privacy policies of third party web sites,
including web sites owned or controlled by independent franchisees, third party
owners of hotel, resort, interval ownership, or residence properties that may
use the name of a Castle Creek brand, or web sites not controlled or authorized by
Castle Creek . Third party web sites that are accessed through links on our web
sites have separate privacy and data collection practices, and security measures.
We have no responsibility or liability for the practices, policies and security
measures implemented by third parties on their web sites. We encourage you to
contact them to ask questions about their privacy practices, policies and
security measures before disclosing any personally identifiable information. We
recommend that you review the privacy statements and policies of linked web
sites to understand how those web sites collect, use and store information.
MINORS:
Castle Creek does not seek to obtain nor does it wish to receive personally identifiable information directly from minors; however, we cannot always determine the age of persons who access and use our web sites. If a minor (as defined by applicable law) provides us with his/her data without parental or guardian consent, we encourage the parent or guardian to contact us to have this information removed and to unsubscribe the minor from future Castle Creek marketing communications.